Apollo Hype Collection
by JADE MICHAEL
Apollo Hype focuses on functionality, fashion and fitness. We specialize in street-style trends and clothing, aiming to build the hype-style culture here in Salt Lake City. The idea behind this line was to create sports bras that fuse comfort and aesthetic without compromising any support. This line is for women who are not afraid to put in work at the gym or in their everyday life. Each bra is meant to be worn during intense workouts or as part of your day-to-day wardrobe. The sleek designs embody the balance of sporty, dynamic and feminine. The driving concept behind the design and campaign is the idea that every woman is beautiful, individual and holds the capacity to be her best self. Don't be afraid to earn your Swoob.
APOLLO HYPE COLLECTION
Hype-style is about finding a way to express one's individual aesthetic in a creative, urban & unique way. It is about putting your best foot forward, finding confidence and openly expressing yourself.